Rui/DO
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12%

01The Challenge
Multiple Mazda dealerships needed a consistent social media presence without sacrificing the brand's premium, design-forward tone.
02Strategic Idea
Build a layout and content system for social media that generates on-brand graphics at the speed of a monthly dealership cycle.
03Creative Response
A set of design templates and social media pieces — layouts, typographic systems and image treatments — that let each dealer produce Mazda-grade campaign assets consistently.
04Scope & Deliverables
05The Shift
“A dealer-level content engine that keeps every Mazda outlet on-brand and on-schedule.”
Identity